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HR Management and Analytics: Unlock the Value of Human Capital

Accelerate your growth as a strategic HR professional

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You cannot manage what you do not measure

Human resources (HR) has been moving from an administrative function to a role that contributes directly to business performance. As organizations increasingly recognize people as their most valuable asset, HR leaders are called on to manage talent effectively while also applying analytics to inform decisions on recruitment, retention, performance evaluation, collaboration, and workforce development.

Led by world-renowned Wharton faculty, the HR Management and Analytics: Unlock the Value of Human Capital program is a two-month online learning journey that combines advanced data techniques with managerial frameworks across seven modules. Participants explore approaches that help distinguish skill from luck, interpret noisy performance measures, and identify biases that affect decision making. The program also addresses how to unlock the value of human capital and position HR as a strategic partner in driving organizational performance.

71%

of organizations consider people analytics a top priority
Source: 2025 Global Human Capital Trends, Deloitte Insights

70%

of HR leaders believe that applying HR analytics will be essential to gaining a competitive edge in the next five years
Source: McKinsey

Faculty insights

Get a firsthand look at how this program integrates HR strategy with data-driven people management.

Faculty Insights

    Key takeaways

    Wharton Executive Education's HR Management and Analytics: Unlock the Value of Human Capital online program combines theory with practical application, and flexibility with rigor, to give you a holistic view of strategic HR management that includes an overview of people analytics. At the end of this program, you will be able to:

    • Understand how HR analytics improves collaboration between employees and departments to drive innovation and efficiency

    • Leverage data to distinguish skill from luck; uncover internal biases; and analyze staffing cycles across hiring, mobility, and attrition

    • Understand the four key factors in performance measurement: regression to the mean, sample size, signal independence, and process versus outcome

    • Initiate and manage people analytics projects that align with organizational goals

    • Motivate performance, design reward systems, and foster a desirable work environment

    • Build a systems mindset that’s focused on employee potential and retention rather than individual jobs

    • Design organizational structures that attract top talent and strengthen competitive advantage

    Program experience

    Framework icon for this people analytics-oriented program
    Frameworks

    Delivered via video lectures

    Icon representing real-world examples for this people analytics-oriented program
    Real-world examples

    Delivered through a combination of video and live online lectures

    Icon representing applications to data sets for this people analytics-oriented program
    Applications to data sets

    Learn through individual assignments and feedback

    Icon representing debrief of learnings for this people analytics-oriented program
    Debrief of learnings

    Delivered through a combination of recorded and live video lectures

    Program modules

    Hear from our participants

    The technical experience demonstrated by the professors was fantastic because I am able to apply what I learned in the program at my place of work.
    SLP - WH-HRMA - Participant Testimonials - Pedro Rivera-Batista Image
    Pedro Rivera-Batista
    Assistant Director, Philadelphia and Wilmington VA Regional Offices
    The ability to utilize some of the key concepts of the program and apply them against actual challenges in my organization was extremely helpful. It helped to bring things away from theory and reinfor...
    SLP - WH-HRMA - Participant Testimonials - Liam Duff Image
    Liam Duff
    Data Product Manager — People Analytics, Ceridian
    The deeper dives into concepts and specifics on how to use data were super valuable to me. It tied so many things together in a neat way that I can apply anywhere.
    SLP - WH-HRMA - Participant Testimonials - Charity Hughes Image
    Charity Hughes
    People and Business Operations Manager, MOL Chemical Tankers USA LLC
    I felt that most of the modules were very practical and made a lot of good, logical business sense. It helped me organize my thoughts and put some structure around analytics and approaches to problem-...
    SLP - WH-HRMA - Participant Testimonials - Jay Rudolph Image
    Jay Rudolph
    Vice President, Human Resources, Trex Company, Inc.
    I enjoyed every part of this program. I was quickly reminded of my studies from Louisiana Tech in I/O psychology. Even better, I learned new concepts and techniques. This was definitely worth my time ...
    SLP - WH-HRMA - Participant Testimonials - Kristy Doucet-Touchet Image
    Kristy Doucet-Touchet
    MA, MBA, SHRM-CP, PHR, VP of Talent, Advantage Capital
    Some truly powerful learning moments. A great balance of conceptual, academic, peer learning, interactive instruction, and applicable insights.
    SLP - WH-HRMA - Participant Testimonials - Howard Donovan Image
    Howard Donovan
    Head of People and Culture Business Partners, People Services and Global Reward, World Economic Forum
    Applicable content. I did not expect my own experiences to be so well aligned with the analytics component. I was intimidated but decided to take it as a challenge to myself, and I am glad I did. I ha...
    SLP - WH-HRMA - Participant Testimonials - Aisha Blackwell Image
    Aisha Blackwell
    Director of Human Resources, Young Community Developers

    Where past participants come from

    Disclaimer: All product and company names are trademarks or registered trademarks of their respective holders. Use of product and company names does not imply any affiliation with or endorsement by the holders.

    The list of companies is only indicative and not exhaustive.

    Seamless Learning, Anywhere

    Industry examples

    Image related to Google Project Oxygen - an industry example of this people analytics-oriented program

    Google: Project Oxygen

    Discover how Google implemented a company-wide HR initiative dubbed ‘Project Oxygen’ to identify the key attributes of successful managers, getting at the question: Do managers matter?

    Image related to the Japanese Auto Industry - an industry example of this people analytics-oriented program

    The Japanese Auto Industry

    Understand how a worker’s autonomy relates to productivity

    Image related to the National Football League (NFL) - an industry example of this people analytics-oriented program

    National Football League (NFL)

    Explore how in the realm of professional sports, where far more data is collected on performance than in your average workplace, identifying high performers can be a challenging task

    Who is this program for?

    • Mid to senior-level human resources and learning and development professionals

    • Business unit heads that crossover into human performance management

    • General managers

    • Owners of small and medium businesses with talent management oversight

    • Consultants and business performance professionals

    Program faculty

    Image of Martine Haas - Wharton faculty for this people analytics-oriented program
    Martine Haas, PhD

    Professor of Management, The Wharton School; Anthony L. Davis Director of the Joseph H. Lauder Institute for Management and International Studies, The University of Pennsylvania

    Image of Michael Useem - Wharton faculty for this people analytics-oriented program
    Michael Useem, PhD

    William and Jacalyn Egan Professor of Management; Director, Center for Leadership and Change Management; Editor, Wharton Leadership Digest

    Image of Peter Cappelli - Wharton faculty for this people analytics-oriented program
    Peter Cappelli, DPhil

    George W. Taylor Professor of Management; Director, Center for Human Resources, The Wharton School

    Image of Matthew Bidwell - Wharton faculty for this people analytics-oriented program
    Matthew Bidwell, PhD

    Professor of Management, The Wharton School

    Image of Cade Massey - Wharton faculty for this people analytics-oriented program
    Cade Massey, PhD

    Practice Professor, Operations, Information and Decisions, The Wharton School

    Certificate image for this people analytics-oriented program

    Certificate

    Upon successful completion of the program, you will earn a digital certificate of completion from the Wharton School.

    Note: After successful completion of the online program, your verified digital certificate will be emailed to you in the name you used when registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Wharton School.

    This online certificate program does not grant academic credit or a degree from the Wharton School of the University of Pennsylvania.

    FAQs

    Didn't find what you were looking for? Write to us at learner.success@emeritus.org or Schedule a call with one of our Program Advisors or call us at +1 680 205 5118 (US) / +44 185 845 9995 (UK) / +65 3135 1422 (SG)

    Flexible payment options available.

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