Platform Strategy: Build, Grow, Monetize, and Lead Digital Platforms
Overview
Platform strategies and ecosystems have emerged as differentiating factors for organizations that want to thrive, with evident results. In fact, organizations that future-proof themselves with the right platform strategy grow 2.7 times faster than the competition. Wharton’s Platform Strategy program is ideal for product management and business strategy professionals, entrepreneurs, or C-suite executives looking to leverage successful platform ecosystem strategies to drive digital transformation and grow their organizations exponentially. Learn to craft a platform strategy based on successful industry examples, evaluate platform designs, and identify growth and monetization opportunities that scale.
60%
$ 2.77 B
Key Takeaways
Wharton’s Platform Strategy: Build, Grow, Monetize, and Lead Digital Platforms program is ideal for professionals and business leaders looking to leverage successful platform ecosystem strategies to grow their organizations exponentially. This program will help you:
Gain an in-depth understanding of successful global platform ecosystem models in use today
Develop your knowledge for designing and building an effective digital platform strategy for an existing or new business
Devise profitable strategies for growing and scaling a digital platform ecosystem
Analyze the opportunities and challenges of integrating emerging technologies with your digital platform strategy
Evaluate methods to lead an organization to successfully adopt, grow, and scale a platform-based business
Who is this program for?
Mid- to senior-level professionals in product management and business strategy roles tasked with leveraging solutions to drive profitable growth
Consultants offering ahead-of-the-curve growth strategies to clients
C-suite executives responsible for leading organizations towards sustainable growth
Entrepreneurs and founders of traditional organizations or startups looking to scale their organization to the next level
Program Topics
Program Experience
Capstone project
Case studies
Cohort-based learning
Live session with faculty
Personalized program-leader feedback
Try-it activities
Program Faculty
David W. Hauck Professor; Chairperson, Management Department at the Wharton School, University of Pennsylvania
Rahul Kapoor is the David W. Hauck Professor at the Wharton School of the University of Pennsylvania. In his research, Kapoor focuses on the management of industry disruption ...
Associate Professor, Marketing Department at the Wharton School, University of Pennsylvania
Pinar Yildirim is an associate professor in the Marketing Department of the Wharton School of the University of Pennsylvania and a senior fellow at the Leonard Davis Institute...
Certificate
Upon successful completion of the Platform Strategy: Build, Grow, Monetize, and Lead Digital Platforms program, you will earn a digital certificate of completion from the Wharton School.
Note: After successful completion of the online program, your verified digital certificate will be emailed to you in the name you used when registering for the program. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Wharton School.
This online certificate program does not grant academic credit or a degree from the Wharton School of the University of Pennsylvania.
FAQs
Didn't find what you were looking for? Write to us at learner.success@emeritus.org or Schedule a call with one of our Program Advisors or call us at +1 680 205 5118 (US) / +44 185 845 9995 (UK) / +65 3135 1422 (SG)
Flexible payment options available.
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